With assistance from Agriculture and Agri-Food Canada, COTA has developed an international marketing strategy to promote the growth of Canada’s organic sector. Internationally, COTA focuses on export marketing, trade show participation and trade missions. Domestically, COTA maintains an active presence at Canadian shows and events to promote the growth of our domestic organic market.
Export Program
COTA's export program helps supports members with funding to attend trade shows and participate in COTA-led export missions, while also providing critical market information services and regulatory support for foreign markets. This program is possible due to support from Agriculture and Agri-Food Canada's AgriMarketing Program.
Domestic Markets
COTA and its members regularly attend and participate in domestic trade shows and business networking events. COTA organizes exhibits, information sessions and Business to Business (B2B) meetings to promote the Canadian organic brand and help members establish valuable business contacts.
Organic Promotion Fund
The Organic Promotion Fund is a dedicated pool of resources designed to empower and encourage our members to engage in activities that naturally boost sales within our domestic market. We believe in the power of creativity, strategic thinking, and community engagement to drive organic growth, and this fund is a testament to our commitment to fostering such initiatives.
Organic Export Support Fund
The Organic Trade Association of Canada (COTA) has a fund to promote the export of Canadian organic products worldwide. This fund provides a grant to all exporters of organic products to help cover the cost of shipping samples to foreign buyers interested in their products.